How Do You Assign Job Titles When You’re Starting Out?

By Brett Fox | March 4, 2019

“I’d like to be Chief Operating Officer,” Randy (not his real name) said to me. We had already agreed on Randy’s ownership in the company and his salary, so all that was left was the title. Randy had over 30 years experience, and he was a true heavyweight. “I think that makes sense,” I said.…

How Do You Plan So Mistakes Don’t Kill Your Startup?

By Brett Fox | February 27, 2019

Let’s be honest. You’re going to have mistakes happen in your business. It might be mistakes you and your team make. Or it might be mistakes your vendors make. But you’re going to have to deal with things not going to plan. I’ll walk you through how you can survive things not going to plan…

Why You’re The Most Important Person In Your Company

By Brett Fox | February 26, 2019

Why You’re The Most Important Person In Your Company By Brett Fox “The engine that makes an Analog IC company go is a great VP Engineering or CTO,” I said to Dave, the VC partner I was working with when I was incubating my startup as an EIR (Entrepreneur in Residence) at a VC fund…

What Are The Five Rules You Need To Determine Your Startup Salaries?

By Brett Fox | February 25, 2019

What Are The Five Rules You Need To Determine Your Startup Salaries? “Sounds a little rich to me,” one of my investors, “Raul”, said to me when he asked me what I was going to pay myself as CEO. We had just closed $12M in Series A funding, and the salary I suggested paying myself…

Where Should You Raise Money For Your Startup?

By Brett Fox | February 20, 2019

Where Should You Raise Money For Your Startup? Video By Brett Fox Should you or shouldn’t you raise money for your startup? And where should you raise the money from? I’ll walk you through my simple thought process in this short video.   Do You Want To Grow Your Business?  Maybe I Can Help.  Click…

How Should You Think About Compensation After A Round Of Funding?

By Brett Fox | February 19, 2019

How Should You Think About Compensation After A Round Of Funding? By Brett Fox “It is sacrosanct,” one of our investors said to me. I told him that we would perform a layoff in preparation for the next round of funding. There really was no way around performing a layoff. We were only going to…

Should You Sell Your Company Or Take An Investment?

By Brett Fox | February 18, 2019

Should You Sell Your Company Or Take Investment? By Brett Fox “I’m sorry Brett, but we’re not going forward with the investment,” “Robbie” said to me. The week before Robbie and the other members of the investment syndicate had signed the term sheet. And now they were pulling out of the deal. I spent the…

What Do You Do When A Founder Isn’t Working Out?

By Brett Fox | February 13, 2019

What Do You Do When A Founder Isn’t Working Out? Video By Brett Fox Did you know that over 50% of founder relationships end badly? It’s true. That’s why you need to have a strategy just in case your cofounder relationship(s) don’t work out. I’ll walk you through the steps you need to take if…

How Do You Calculate The Value Of Your Startup?

By Brett Fox | February 12, 2019

How Do You Calculate The Value Of Your Startup? By Brett Fox And the damage from Shark Tank goes on… A few years ago a CEO of a pre-revenue startup reached out to me for guidance. The company was preparing to raise money. The CEO said to me during the initial consultation, “We’ve had a…

How Do You Know That Your Product Is Going To Sell?

By Brett Fox | February 11, 2019

How Do You Know That Your Product is Going To Sell? By Brett Fox I was talking with an entrepreneur the other day about his company. He said to me, “I’ve asked customers if the would buy my product and they said they would. That counts as validation, doesn’t it?” I laughed and said, “No…