How Do You Get Top Talent To Join Your Unfunded Startup?

By Brett Fox | February 12, 2020

It’s an age old problem. You just started your company and you don’t have any money to pay the top talent you want to hire. I don’t have any magic tricks to sell you in this short video, but I do have reality. I’ll share with you the approach we took to bring on top…

How Do You Get Execs To Join Your Startup Without Equity?

By Brett Fox | February 11, 2020

“I want missionaries, not mercenaries,” The CEO of a startup I am working with, “Jeff,” said to me the other day. He was frustrated because his VP Sales just asked to increase his base salary to $230K/year. [Do you want to grow your business? Maybe I can help. Click here.] The VP Sales was doing…

What Is The Best Way To Build & Manage Your Startup?

By Brett Fox | February 10, 2020

One of my favorite books is James Clavell’s masterpiece, “King Rat.” King Rat is set in a Japanese POW camp during WWII. The story centers around one prisoner, nicknamed “King,” who controls much of the illegal commerce in the camp. [Do you want to grow your business? Maybe I can help. Click here.] The King imagines his…

Three Simple & Smart Ways You Can Reduce Churn?

By Brett Fox | February 5, 2020

Losing customers can be a disaster when you’re just starting your company. Therefore, increasing your customer retention and reducing churn should be a high priority item. But, sadly that’s where the story ends for too many startup CEOs. That’s why I’m showing you three simple and smart ways you can reduce your customer churn in…

What Should You Focus On To Grow From $0 To $1M?

By Brett Fox | February 4, 2020

“I don’t care about the number of customers we have, I care about revenue!” “Raul,” one of our investors, screamed at me during the closed session of one of our board meetings. I had just finished showing the growth in our customers. [Do you want to grow your business? Maybe I can help. Click here.]…

How Should You Divide Equity As Your Company Grows?

By Brett Fox | February 3, 2020

“Here’s what I think is fair for your role,” I said to “Ken,” one of my cofounders. Ken smiled, and said, “I was thinking the same number.” We shook hands, and that was that. I had agreed to the equity for my first cofounder. “One down, four more to go,” I said to myself. [Do…

What One Thing Can Ensure Your Startup Success?

By Brett Fox | January 29, 2020

You’ll get a lot of advice when you start your company. Some people will tell you to focus on building your team. Others will tell you to focus on getting your go to market strategy right. There’s nothing wrong with that advice. But there’s one thing you should focus on, above everything else, that will…

Focusing On These 5 Areas Will Keep You From Failing

By Brett Fox | January 28, 2020

Oh, the giddy early days. I remember them well. The air is full of hope and promise. You and your cofounders are going to get along great. You’ll execute your vision effortlessly. And they’ll be so many customers that you will have trouble keeping up. Think again. [Do you want to grow your business? Maybe…

How Do You Tell Investors What Your Company Is Worth?

By Brett Fox | January 27, 2020

Years ago, when I was an Entrepreneur in Residence at a San Francisco based venture capital fund, Dave, the partner I worked with, and I met with the CEO of a semiconductor company looking for Series B funding. I knew the CEO and I knew the space really well which was why I was in…

What’s The Best Way To Present Your Product Roadmap?

By Brett Fox | January 22, 2020

One of the CEOs I am working with sent me a panicked email. The company that he was in an acquisition discussion asked him to present his product roadmap. Fortunately, presenting your product roadmap to investors isn’t as scary as it seems. I’ll show you the steps you need to follow in this short video.…