Why Saying “No” Might Be The Key To Growing Your Business

By Brett Fox | March 15, 2016

Why Saying “No” Might Be The Key To Growing Your Business By Brett Fox We were in a meeting with an outside business consultant. I was bored stiff and I just want the meeting to end. Then, the consultant asked a question to our sales managers. The question was, “Who are your customers?” Ken, one…

What’s The One Marketing Mistake You Can’t Afford To Make?

By Brett Fox | March 8, 2016

What’s The One Marketing Mistake You Can’t Afford To Make? By Brett Fox at www.brettjfox.com You are starting a company, and you have a great idea. You build a great engineering team to execute the idea. All you need to do now is sell the product. “It’ll be easy,” you say to yourself. It won’t…

What Are The Six Traits Of Great Co-Founders?

By Brett Fox | March 2, 2016

What Are The Six Traits Of Great Co-Founders? By Brett Fox   I had known and worked with one of my co-founders for over twenty years. Two of my co-founders came through recommendations of other co-founders. Another co-founder and I worked together and had known each other for about nine years. The one thing all…

What Are The Five Keys To Using Goals The Right Way?

By Brett Fox | February 17, 2016

What Are The Five Keys To Using Goals The Right Way? By Brett Fox at www.brettjfox.com Where have we all seen this movie before? You hire someone, or better yet, you promote someone to a senior position. Let’s say you just promoted someone to become COO. That’s the end of the story, right? Just set…

What’s The Right Way To Ask For A Promotion?

By Brett Fox | February 2, 2016

What’s The Right Way To Ask For A Promotion? By Brett Fox “Move up to Oregon, prove you can recruit engineers, and then we can talk about promoting you,” the CEO told me. This was not how it was supposed to go. “Promote me first, so you have skin in the game,” I responded. That…

What Are The Six Rules For Building Loyal Teams

By Brett Fox | January 26, 2016

What Are The Six Rules For Building Loyal Teams? By Brett Fox at www.brettjfox.com “It was my fault. I screwed up,” I told the CEO. “You should be screaming at me, not him!” I didn’t want Steve (my boss) to take the beating for my screw-up. I wanted the CEO to tear into me, not…

How To Focus Your Business So You Win

By Brett Fox | January 20, 2016

How To Focus Your Business So You Will Win By Brett Fox at www.brettjfox.com “I don’t care about how many new customers you added this month! Why isn’t revenue going up?” One board member asked me during a board of directors meeting. The company was adding customers at a fast pace, but revenue was not…

How Do You Know It’s Time To Fire Someone?

By Brett Fox | January 12, 2016

How Do You Know It’s Time To Fire Someone? By Brett Fox at www.brettjfox.com “See that property over there? Steve Jobs owns it. That’s going to stay in his family for a long time.” I was being interviewed by a Venture Capitalist at his home in Woodside. The interview was going well, and it looked…

How Do You Interview People And Get The Right Candidate Every Time?

By Brett Fox | January 6, 2016

By Brett Fox at www.brettjfox.com The minute we made Tom (not his real name) an offer I knew we had made a mistake. There was just something off about Tom. I was under pressure from the board to hire Tom, and I let the pressure cloud my judgment. What a f***ing mistake! I could have…

How Can You Keep Your Customers For A Lifetime?

By Brett Fox | December 15, 2015

How Do You Keep Your Customers For Life? By Brett Fox I used to hate January. The parking lot at the health club was overflowing. It took forever to find a space to park the car if I could find a space at all.   Then the locker room would be crowded with too many people…