Why You Shouldn’t Take A Payout From Your Series A Funding?

By Brett Fox | June 18, 2019

Imagine this scene. It’s your first board meeting after closing your $10M Series A round. You update the board comprised of you, your cofounder, your attorney, and your two investors on your progress. Then you excuse your cofounder for the closed session of the board meeting where you review your financials. You go through your…

What Do You Need To Do Before Meeting With Investors?

By Brett Fox | June 12, 2019

You’re about to start raising money for the first time, but you’re unsure about exactly what you need to do in advance. And with the odds being about 300:1 against you receiving money from any given investor, you need to get it right the first time. I’ll clear up the confusion for you, and I’ll…

How Your Startup Can Survive A Price War

By Brett Fox | June 11, 2019

Years ago, I ran a business where we had developed a groundbreaking product called the MAX232. The product was so successful that fourteen competitors eventually built what they believed were exact replicas of our MAX232. [Do you want to grow your business? Maybe I can help. Click here.] Many of our competitors, including Texas Instruments…

How You Can Be A Great CEO Without Being A Genius

By Brett Fox | June 5, 2019

Do you really have to be a super genius to be a successful startup CEO? The answer is obviously no. Not only can being a genius work against you as a startup CEO, but most of the qualities required to be a successful startup CEO have nothing to do with being a genius. I’ll give…

How Do You Determine What Goals Are Important To Your Business?

By Brett Fox | May 29, 2019

Do you want goals that are easy to hit? Or do you want goals that you and your team are going to have to really stretch to hit? The reality is you need both types of goals for you company to succeed. I’l explain how you can, not only make these different types of goals…

What Are The Two Killer Fundraising Mistakes You Have To Avoid?

By Brett Fox | May 22, 2019

I’ve worked with a lot of startup CEO’s, and I see the same two killer fundraising mistakes made over and over again. One of them will kill you before you get started, and the mistake will kill you when you’re raising money. What are these killer mistakes, and, more importantly, how can you avoid them?…

Why You Need To Know What Your TAM & SAM Are

By Brett Fox | May 21, 2019

“Tell me about the whole market first,” Jack Gifford, Maxim’s CEO, said to me. We were meeting at the Peppermill in Cupertino like we always did for our Tuesday morning breakfast meetings. For this meeting it was me, Ziya who was my boss, Dave Fullagar who was the VP Engineering, and I believe Len Sherman…

When Do You Consider Your Business Ready To Launch?

By Brett Fox | May 20, 2019

I used to meet with my cofounders a few times a week. We were each working on parts of our business plan. “John” was working on the engineering model, “Jim” was working on the marketing model, and I was working on the overall financial plan. After about two months of staring at each other across…

How Do You Deal With An Employee That Can’t Scale?

By Brett Fox | May 15, 2019

It’s inevitable. You’re going to have an employee that did a great job for you early on in your company, but now that same employee is having trouble as the company grows bigger. What you do when you face this inevitable challenge will determine more about the fate of your company than you might realize.…

What You Learn From How Non Technical CEOs Succeed

By Brett Fox | May 14, 2019

“Don’t try and be something that you’re not,” that was the advice I gave to myself when I started my company. Even though I have a BSEE and a few patents, I’d been on the “dark side”, as my wife calls the business side of a technology company, for years. I wasn’t going to be…