How Do You Position Your Product Versus The Competition?

By Brett Fox | August 24, 2020

I’ve been watching a lot of Steve Jobs product launches for a project I’m working on. Jobs communication skills are beyond good. They are also utterly simple to copy. [Do you want to grow your business? Maybe I can help. Click here.] In every single product launch, Jobs follows a predictable script. It’s the same…

The Easiest Presentation Hack You Can Learn From Steve Jobs

By Brett Fox | August 18, 2020

Watch any Steve Jobs presentation, and you’ll likely come away impressed. You’ll wonder, “Can I make my presentations half as good as Jobs’?” In this short video, I’m going to teach a simple Steve Jobs presentation hack that anybody can implement. The good news is this hack will significantly improve your presentations too. I hope…

How Do You Keep Yourself From Getting Stuck?

By Brett Fox | August 18, 2020

I’ve been doing a lot of research on Steve Jobs lately. Did you know that he used to practice his Macworld and product launch presentations around 200 times before the big event? [Do you want to grow your business? Maybe I can help. Click here.] Watch any Jobs presentation and you’ll notice how smooth and effortless…

How Should You Prepare For Entrepreneurship?

By Brett Fox | August 17, 2020

“How did you survive here?” I asked my friend Steve. We were having lunch about one month after I joined Micrel as general manager of the communications division of the company. Steve and I had known each other for years, and Steve was now my employee. He was the only competent direct report I had.…

How Do You Make Sure The Best Idea Is Always Chosen?

By Brett Fox | August 12, 2020

One of the challenges CEOs face is,, when choosing from multiple ideas, that the best idea is selected. What makes this especially difficult is our natural tendency to shoot arrows at all new ideas. In this short video, I’m going to teach you a methodology that eliminates the negativity, AND, at the same time, strengthens…

You Need A Better Reason Than Money To Start A Company

By Brett Fox | August 11, 2020

“Most startups fail,” I said to the interviewer, Dave. “If I wanted the surest path to wealth, then I would have never left my corporate job.” “It’s a mug’s game then?” Dave, said to me. Then I started laughing. [Do you want to grow your business? Maybe I can help. Click here.] “Why are you…

What Is The Advice You Never Hear But Should Hear?

By Brett Fox | August 10, 2020

I was thinking about my Dad this morning, and I was thinking about something he told me when I was raising our first round of funding. I was going on and on, as if I knew everything about startups, and I was telling my Dad that we absolutely, positively had to raise money from “Tier…

How Should You Manage Your Employee Meetings?

By Brett Fox | August 5, 2020

You’ll likely get advice telling you, the startup CEO, that you should have 1:1 meetings with your direct reports. Well, that’s good advice, but the question is what should you cover in these meetings? In this short video, I’ll walk you through the five questions you should ask in every 1:1 employee meeting you’ll have.…

How Do You Keep Your Startup From Being Undercapitalized?

By Brett Fox | August 4, 2020

“How long is the new funding going to last you?” I asked “Sam.” Sam said, “About one year.” [Do you want to grow your business? Maybe I can help. Click here.] “That’s not long enough,” I replied. You really want your funding to last 18 months. Ideally, you’d like your funding to last two years. “Why…

How Should You Start Your Investor Pitch?

By Brett Fox | August 3, 2020

“You never know what’s going to come through the door,” Dave, a partner at the VC fund I worked at as an Entrepreneur in Residence, said to me. Then he continued by saying, “That’s one of the things I love about this work.” [Do you want to grow your business? Maybe I can help. Click…